Re:Focus: Move from Owner-Operator to CEO
The hustle that got you to this level won’t get you to the next. I help founders bridge the gap between "doing the work" and "leading the company" by installing the systems that create true freedom.
You’ve built something that works. Now, let’s make it scale.
Most founders don’t stall because they’re doing something wrong. They stall because the business has crossed a threshold where the old operating model no longer works.
If you feel like the growth of the business is limited by your own bandwidth, you haven't failed—you've reached the Founder Threshold™.
The Problem
When success starts to feel like survival. You’ve done the hard part: you had the courage to start and build something real. What you might not have anticipated is how the business runs you. You’re caught in the weeds, reacting instead of leading. Growth feels heavy and burnout feels close.
If you’re candid, what matters isn’t just about business anymore. It’s about how you show up in life: both at work, for your family, and even your friends. The problem is, with the business running you more than you might like to admit, the energy to show up well for your spouse, your kids or even your friends isn’t there, being consumed by the stress of business.
The Outcome
Turn a demanding job into a leverageable asset.
Crossing the threshold means moving from constant pressure to confident control. The result isn't just a bigger business—it's a business that builds wealth, fulfillment, and freedom without burning you out.
It’s time to grow your company while reclaiming your life.
The Three Thresholds
I. The Role: Move from Producer to Leader
We clarify your next role, moving you away from the daily "doing" and toward high-leverage leadership. We establish the decision rights and ownership your team needs to move forward without you in every meeting.
II. The Operating System: Move from Chaos to Clarity
We move your business from "living in your head" to repeatable, simple systems. By installing a rhythm of accountability and clear processes, we reduce the noise and produce predictable results.
III. The Engine: Move from Income to Asset
We shift the focus from survival metrics to owner metrics. We build a business that generates cash flow and equity value, giving you the optionality to scale, step back, or exit on your own terms.
Ready to build a business that works without you?
Book an Intro Call
What It Looks Like
One year. One partnership. One transformation.
Re:Focus is a private 1:1 coaching engagement designed for entrepreneurs ready to grow again—without burning out.
It includes:
- Initial Planning Session
- Weekly Coaching (up to 36 coaching sessions a year)
- Year-End Review, Annual Planning
- Summaries and Recording of each coaching call.
You’ll have direct access, deep conversations, and accountability that actually moves the needle.
Who It’s For
Re:Focus is built for entrepreneurs who:
- Run an established business but feel stuck or scattered.
- Wants to scale sustainably, not just survive the next dip.
- Crave clarity and structure, without losing freedom or soul.
- Know they’re capable of more—but need a reset to unlock it.
- Entrepreneurs who want to grow both personally and as a leader.
If that’s you, this is your space to pause, realign, and get back to building what matters.
READY TO GET CLEAR AGAIN?
Why Me
I’ve spent more than two decades building, leading, and eventually selling my own company. I’ve lived the pressure, hit the ceilings, and have been weighed down by the responsibility that comes with running a business. I know what it’s like to push through seasons that don’t add up and to rebuild a healthier way forward.
Along the way, I earned two coaching certifications and spent years developing the frameworks and tools I now use with clients. I’ve also been married for over 28 years, and together we’ve built a thriving marriage and raised four flourishing children—proof that you can lead, grow, and build a meaningful life without sacrificing what matters most.
Today, I help entrepreneurs do the same—to grow as leaders, to build stronger businesses, and to create a life they’re proud to live.
Ready to cross the threshold?
Schedule a Strategy Call to see if Re:Focus is the right fit for where you are and where you want to go.
Schedule a Strategy Call